Best free SEO tools (with explanation)

July 10, 2022 Reading time: 3 min

Hope my personal list of free (or particularly free) SEO tools will help all levels of SEO specialists and entrepreneurs to be successful in the online digital marketing world. I have used, tested, compared them with all digital instruments I could find or get my hands on from free to the most expensive ones for many years. So without further due let’s get right into it.

Here is the list:

Panguin Tool

PageSpeed Insights

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Ahrefs (link checker)

Google Search Console

Aanswerthepublic

Google analytics

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Key Features

To help you make the kind of decisions important for your company’s growth, listed below are what I believe to be the top 7 Must-Have Features in your Enterprise SEO program and dashboard.

  • SEO Audit Score
  • International Capability
  • Scalability
  • Client Referrals
  • Beyond Reporting
  • Execution of SEO
  • Vision and Opportunity Forecasting

Panguin Tool

This tool is useful for me when I want to check if my website traffic has responded to a Google update. 

This tool is free (to a sufficient extent for me). In order to get started, just go to the official website and select the big button. Choose to use free and select the correct google account so that this tool can take data from google analytics to which you must have access. Then select the desired project and use)

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What it does is just combine Google analytics data and data from various Google updates. You can choose the type of device and the timing given for analysis up to the day!

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Below in this tool, you can choose which Google updates to reflect on the chart. To make your SEO analysis more accurate, I recommend studying the types of Google updates (by the way, they are also described on the site of this tool). You can also save or print the results of your analysis…

And the last tip – use detailed micrographs (they make it easier to see the connection between traffic and update). 

How to Use Google Keyword Planner


PageSpeed Insights

One of the most important SEO parameters is Page Speed. So to have a good understanding of how google grades your’s site speed is used

How to Use PageSpeed Insights

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PageSpeed Insights is a part of the Core Web Vitals parameters. This tool helps me to find a website’s performance issues and get a better understanding of how to fix them. Actually, it has recommendations to fix these problems. The recommendations even can be separated by different core Web Vitals Metrics.

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With Keyword Planner, you can find new keyword ideas for your Search Network campaigns that are relevant to your product, service, and target customers.

In fact, I’ve used the Google Keyword Planner (formerly known as Google Keyword Tool) to help grow my site’s organic traffic per month. This is the guide I’ll show you on how to get the most SEO value out of this awesome tool.

Conclusion

I hope you enjoyed my guide with my most used Free Seo Tools list. I promise to refresh and extend this list as I get to new tools and SEO instruments. Now I’d like to hear from you. Let me know by leaving a comment below right now.

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Experienced digital marketer with over 10 years of experience managing work processes in various industries. Participated in numerous online digital marketing conferences and authored many articles on topics such as SEO, local SEO, PPC advertising, SMM, and online marketing. As a CEO, have successfully led multiple digital marketing projects and had also written guest posts for various e-commerce websites

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Experienced digital marketer with over 10 years of experience managing work processes in various industries. Participated in numerous online digital marketing conferences and authored many articles on topics such as SEO, local SEO, PPC advertising, SMM, and online marketing. As a CEO, have successfully led multiple digital marketing projects and had also written guest posts for various e-commerce websites

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